Spotify
Tech← All sites · 7 weeks of data
2026-03-17 (1 captures)
Homepage Logged Out
Promos 0
Blocks 7
HERO
Spotify logo navigation header with 'Open App' button and menu options
Content blocks (7)
- #1 hero — Spotify logo and top navigation with 'Open App' button and menu trigger. Premium indicator visible.
- #2 recommendations — Trending songs carousel featuring 20+ tracks including 'The Visitor', 'Porch Light', and 'iloveitiloveitiloveit'.
- #3 recommendations — Popular artists carousel with 20+ artists including Rihanna, Lady Gaga, Ed Sheeran, Drake, Taylor Swift, and others.
- #4 recommendations — Popular albums and singles carousel with 20+ items including 'Best White Noise For Sleeping Baby', 'HIT ME HARD AND SOFT', 'Short n' Sweet', and others.
- #5 other — Popular radio section with radio stations including Drake Radio, Arctic Monkeys Radio, and Fleet Foxes Radio.
- #6 other — Featured Charts section with Top Songs - Global, Top Songs - UK, and Top 50 charts.
- #7 footer nav — Company, Communities, Useful links, and Spotify Plans sections with multiple links and options.
Research Context (2026-03-17)
Spotify announced the Taste Profile beta on March 13, 2026, a major UX and personalization upgrade allowing Premium listeners to view and manually shape their listening profile across music, podcasts, and audiobooks.[2] This feature enhances homepage recommendations by incorporating habits like workout tracks or commute podcasts, starting rollout in New Zealand soon.[2]
It builds on recent personalization efforts, including the Prompted Playlist beta, which uses full listening history for c
Metrics Over Time
| Date | Promos | Blocks | Nav Items |
|---|---|---|---|
| 2026-03-05 | 1 | 13 | 4 |
| 2026-03-09 | 1 | 9 | 4 |
| 2026-03-11 | 1 | 9 | 6 |
| 2026-03-12 | 1 | 10 | 3 |
| 2026-03-13 | 0 | 0 | 0 |
| 2026-03-17 | 0 | 7 | 4 |
| 2026-03-18 | 0 | 8 | 4 |
