Paddy Power — Comp Analysis

2026-03-23 (3 captures)

Homepage Logged Out

Promos 5

Blocks 6

HERO

Carousel-based promotion banner featuring £/€30 free bet welcome offer with promo code YSKAST, along with 4 additional promotional slides including racing specials, profit & loss educational content, and free-to-play games.

Promotions (5)

welcome £/€30 FREE BET When you bet £/€5
event_promo WE'RE PAYING 4 PLACES Instead of 3 in the 17:32 Wincanton
other Over 900,000 customers viewed their Profit & Loss in 2025, have you?
other FREE TO PLAY EVERYDAY Can you beat the drop?
other Play for your free chance to win cash prizes every day!

Content blocks (6)

#1 app download — Native app banner promoting Paddy Power Sports Betting app download with 'Get' CTA button.
#2 promo banner — Carousel promotion banner with 5 distinct named offers including welcome bonus, racing specials, and promotional games.
#3 sport nav — Primary sports navigation with 6 sports categories: Football, Horse Racing, In-Play, Lotteries, Greyhound Racing, Golf.
#4 popular bets — Power Prices section showing Monday's Racing Specials with odds comparisons and featured bet selections.
#5 featured event — Featured Racing section with race time strip navigation (14:00-20:30 across multiple venues) and detailed race card information.
#6 accumulators — Most Popular Horse Racing Accas carousel displaying 5 different accumulator betting opportunities with odds and horse selections.

Football Logged Out

Promos 5

Blocks 7

HERO

Main Football page header with 'Football' title and promotional carousel banner featuring welcome offer (£/€30 FREE BET when you bet £/€5 with promo code YSKAST).

Promotions (5)

welcome £/€30 FREE BET When you bet £/€5
event_promo SUPER SUB Your bet rolls over to the new player coming on
other MULTI-MATCH BET BUILDER Get the top markets from all the matches
other FREE TO PLAY EVERYDAY Can you beat the drop?
other Play for your free chance to win cash prizes every day!

Content blocks (7)

#1 app download — Native app banner for Paddy Power Sports Betting app with download link to iOS App Store.
#2 hero — Page header with Paddy Power logo, Sign Up and Login links in top navigation bar.
#3 promo banner — Carousel of 5 promotional offers including welcome bonus, Super Sub, Bet Builder, Beat the Drop, and Royale Run.
#4 sport nav — Tabbed navigation with Popular, In-Play, ACCAs, Today, Competitions, Multi-Match Bet Builder, Specials, and Virtuals tabs.
#5 featured event — Power Prices section showing featured betting odds with 'Was/Now' pricing for selected matches including Doncaster v Port Vale, Oldham v Notts Co, and Cambridge v Grimsby.
#6 popular bets — Most Popular Accas section with grouped betting opportunities showing match odds combinations backed multiple times.
#7 footer nav — Bottom navigation bar with Find, My Bets, Blackjack, Roulette, and Gaming sections.

Racing Logged Out

Promos 3

Blocks 6

HERO

Carousel with 4 promotional slides: Primary slide shows "£/€30 FREE BET When you bet £/€5" with promo code YSKAST and Sign Up button. Additional slides cover Extra Places betting, Timeform Tips for Kempton, and Royale Run daily prize game.

Promotions (3)

welcome £/€30 FREE BET When you bet £/€5
event_promo WE'RE PAYING 4 PLACES Instead of 3 in the 17:32 Wincanton
other TIMEFORM TIPS Kempton's Monday calls feature a 13/2 fancy

Content blocks (6)

#1 app download — Native app banner promoting Paddy Power Sports Betting app download with Get button.
#2 promo banner — Hero promotion carousel with 4 slides: Bet £/€5 Get £/€30 Free Bet, Extra Places offer, Timeform Tips, and Royale Run game.
#3 sport nav — Tab navigation with 7 tabs: Next, Meetings & Results, Extra Places, Specials, Future, Virtuals, Grand National.
#4 featured event — Power Prices section featuring Monday's Racing Specials with Fountains Blenhein & Gustavian odds (was 8/1, now 9/1).
#5 popular bets — Most Popular Accas carousel showing 5 different accumulated betting slips backed by users, ranging from 348 to 105 times backed.
#6 featured event — Next Horse Races section with region toggle (All/UK & IRE) and race navigation strip showing upcoming races throughout the day.

Research Context (2026-03-23)

No major product launches, redesigns, app updates, or regulatory news for Paddy Power sportsbook in the last month (Feb 23–Mar 23, 2026). Ongoing promotions and features remain active, with emphasis on Cheltenham Festival and sports betting[1][4][6].

Promotional campaigns:

Sign-up offers: Bet £5 Get £30 free bets (general) or Bet £10 Get £50 free bets for March 2026 football[1][3].
Sportsbook features: Mix 'n' match bet builder (newish addition), daily racing boosts/promos,