Paddy Power — Comp Analysis

2026-04-07 (3 captures)

Homepage Logged Out

Promos 4

Blocks 6

HERO

Promotional carousel banner featuring welcome offer: £/€30 FREE BET When you bet £/€5 with promo code YSKAST. Includes 'Sign Up' button and T&Cs link.

Promotions (4)

welcome £/€30 FREE BET When you bet £/€5
event_promo POWER UP YOUR BET BUILDER OR ACCA PROFITS On the Champions League Quarter Final
event_promo WE'RE PAYING 4 PLACES Instead of 3 in the 14:10 Exeter
other Play for your free chance to win cash prizes every day! Royale Run

Content blocks (6)

#1 app download — Native app banner promoting Paddy Power Sports Betting app download with 'Get' CTA button.
#2 promo banner — Multi-slide promotional carousel featuring welcome offer (Bet £/€5 Get £/€30 free bet), Champions League Power Up offer, Extra Places promotion, and Royale Run daily prize game.
#3 sport nav — Primary navigation showing 6 sports categories with icons: Football, Horse Racing, In-Play, Lotteries, Greyhound Racing, Golf.
#4 featured event — Power Prices section displaying Real Madrid v Bayern Munich with Turbo Power Price on Vinicius Junior shots on target market.
#5 popular bets — Most Popular Horse Racing Accas carousel with multiple pre-built accumulator suggestions showing horses, odds, races and 'Add to Betslip' CTAs.
#6 in play — Featured Racing section displaying next races strip with times and venues (Pontefract, Exeter, Southwell), currently showing 13:57 Pontefract race details with verdict, runners and odds.

Football Logged Out

Promos 7

Blocks 6

HERO

Football section header with promotion carousel featuring welcome offer (£/€30 free bet when you bet £/€5 with code YSKAST) as the primary hero promotion, followed by additional promotional tiles.

Promotions (7)

welcome £/€30 FREE BET When you bet £/€5
acca POWER UP YOUR BET BUILDER OR ACCA PROFITS On the Champions League Quarter Final
event_promo SUPER SUB Your bet rolls over to the new player coming on
other MULTI-MATCH BET BUILDER Get the top markets from all the matches
event_promo FREE TO PLAY EVERYDAY Can you beat the drop?
event_promo ANDY ROBSON'S 3/1 Champions League Multi Match Bet Builder
event_promo Play for your free chance to win cash prizes every day! (Royale Run)

Content blocks (6)

#1 app download — Native app banner for Paddy Power Sports Betting mobile app with download link.
#2 promo banner — Promotion carousel with 7 slides featuring welcome offer, power-ups, super sub, bet builder, free-to-play, expert tips, and royale run.
#3 sport nav — Tab navigation with Popular, In-Play, ACCAs, Today, Competitions, Multi-Match Bet Builder, Specials, and Virtuals tabs.
#4 featured event — Power Prices section showing Real Madrid v Bayern Munich turbo power prices with max stake and super sub applies.
#5 bet builder — Most Popular Bet Builders carousel showing 5 Real Madrid v Bayern Munich bet builder combinations with backing counts and odds.
#6 recommendations — Popular Bets for Multi-Match Bet Builder section with 3 player/team recommendations and odds.

Racing Logged Out

Promos 5

Blocks 7

HERO

Horse Racing heading with promotional carousel featuring bet boost offer (Bet £/€5 Get £/€30 free bet with promo code YSKAST)

Promotions (5)

welcome £/€30 FREE BET When you bet £/€5
event_promo WE'RE PAYING 4 PLACES Instead of 3 in the 14:10 Exeter
event_promo TIMEFORM'S 4/1 Flutter tops their Tuesday Pontefract plays
other Play for your free chance to win cash prizes every day! - Royale Run
enhanced_odds Madame De Labrunie (14:40), Arnie Moon (15:10) & Horethorne (15:40) All To Win At Exeter

Content blocks (7)

#1 app download — Native app banner for Paddy Power Sports Betting with download link to App Store.
#2 promo banner — Carousel of 4 promotional offers including welcome bet, extra places offer, Timeform tips, and Royale Run game.
#3 sport nav — Horizontal tab navigation for Horse Racing sections: Next, Meetings & Results, Extra Places, Specials, Future, Virtuals, Grand National.
#4 promo banner — Power Prices section with Tuesday's Racing Specials showing enhanced odds for a treble bet.
#5 accumulators — Most Popular Accas carousel showing 5 pre-built accumulators with social proof indicators (backed X times) and odds.
#6 featured event — Next Horse Races card with region toggle (All/UK & IRE) and horizontal scroll navigation of upcoming race times.
#7 footer nav — Bottom navigation bar with 5 items: Find, My Bets, Blackjack, Roulette, Gaming.

Research Context (2026-04-07)

Paddy Power has not launched major new products or redesigns in the past month (since early March 2026), but continues active promotional campaigns and app enhancements.[1][4]

Promotional Campaigns:

Sign-up Offers: Bet £5, Get £30 in Free Bets for new UK customers (promo code YSKAST), updated March 16, 2026. Ireland version: Place min €10 bet on Cheltenham for 3x €10 free bets (up to €60 total).[1][3]
Casino: 50 free spins on slots + 10 on Paddy’s Mansion Heist for new customers